Compare competitor pricing pages

Overview

This template guides participants through a structured comparison of pricing pages, helping you understand how potential customers perceive and evaluate different pricing strategies.

By showing users both your pricing page and a competitor's, you'll gain valuable feedback about pricing presentation, feature communication, and overall value proposition.

Preview this template

This template will help you discover

• How users interpret and compare different pricing structures and tiers

• Which pricing page elements are most influential in user decision-making

• What aspects of pricing presentation resonate most with potential customers

• Areas where your pricing communication could be clearer or more compelling

• Opportunities to better highlight your competitive advantages

  

  See an example of the results

How to use this template

1. Click on the "Use this template" button and log in to your Lyssna account. Don't have an account yet? Start exploring with a free plan.

2. Customize the test to suit your needs.

3. Preview your test or press save and continue to recruit your participants.

4. Set your test live and wait for your results!

Frequently asked questions

What if a competitor's pricing structure is very different from ours?

Should I compare against multiple competitor pricing pages?

How do I choose which competitor's pricing page to test?